Despite a decelerating economy Honda has bagged the fourth position in sales

The decline in sale output has not tarnished the power of some of the reputed auto players in India; Honda Motor India has bagged the fourth position in terms of sales and has overshadowed dynamic figures of Tata Motors, Renault, Toyota and General Motors.  The other established firms that appear to dominate the car industry are Mahindra, Hyundai and Maruti Suzuki.

The main reason for Honda to manage its robust market share can be attributed to the introduction of the classy sedan Amaze. The most inspiring feature to lure customers is the car is the first ever diesel model introduced by Honda and the mileage plays a significant role of 25.8 Kmpl which is world class. Honda Motor India managed to roll out 11,342 cars, and Amaze has contributed a large chunk of 6,036 volumes in May. The company has employed an effective strategy to maintain an upper limit in vehicle flow during this turbulent phase by reducing the gap between petrol and diesel prices, which has also registered a healthy flow of Brio and Honda City models.

Honda still has some concerns in its sleeve, although the sales appear admirable the production rate will take a toll, with the capacity of 10,000 volumes in the reputed factory in Noida. The company aims to launch three models in 2014, and is beefing up its production units at the flourishing factory in Rajasthan. Company officials are keen on a robust turnover of events, and are hopeful of significant volumes in the future which are in accordance with the steady figures in May. The main goal is to launch new surprise packages of multipurpose car with seven seats, new Jazz and City slated for next year.

The most interesting and commendable moment for Honda is it has managed to overshadow Tata Motors which was branded the second most powerful auto company. Tata Motors is facing a totally different scenario despite the consumer centric pricing and features of the Nano. Company officials and analysts claim that decent monsoons and lower interest values would result in positive turnovers in the near future.

Honda has indeed managed to gain considerable momentum during the current unfavorable economic scenario. The launch of Amaze has excited a major portion of the population, Brio continues to dominate, and the car is designed with a unique and artistic design that would attract young and top notch professionals.

Honda cars have been popular with the public for years; the City and Jazz have attracted herds of consumers into showrooms. The Amaze is a dominant figure in the car industry. The mileage and engine output makes this model highly convenient for white collar professionals who have to commute long distances to reach flourishing industrialized areas which are expanding to admirable extents especially in Bangalore.

The company is known to executive its luxury models with heightened creativity and comfort. The safety features are world class that would guarantee lifelong protection. The quality sale output by Honda in May makes buying Honda cars an extremely pleasurable experience, the excitement is increased by the new surprise launches next year.