Honda’s new diesel Brio hatchback assignment may or may not come to light

The past year or so has not been very fruitful for most reputed auto majors in India, but Honda Cars India has adopted smart business and engineering strategies to tide over the adverse effects of recession. The company has recorded impressive monthly profits and the secret behind its enormous success is the manufacture of iDTEC 1.5 liter engine, which runs the City and Amaze.

Amaze is Honda’s first diesel project, the car was launched in 2013 April, and the car was launched at a time when the car market scenario was on a steady decline. It was a risk to launch the Amaze, which at the end turned out to be a fortune cookie. Amaze at present is sold in dozens and in only nine months Honda has sold about 60,000 pieces of the car.

Honda has recently launched its fourth-gen City diesel model, and the pre-booking procedures for the car started last month, and till now there are about 10,000 customers in the queue waiting to grab the car. The new City is an exciting launch injected with new design technologies like Sleek Cross Motion and Exciting H design. With the new City diesel on the cars months after the launch of Amaze, car buffs would wonder if Honda will build a diesel Brio. Recently according to the buzz, the Brio diesel is expected to be on display at the 2014 auto expo. Not much information is divulged on the news of a new Brio hatch.

The new City looks bigger and more exquisite than its predecessor, filled with new design theories and as expected there is a huge waiting list for the car. Honda has to now work out methods to meet the overflowing demand of the car with adequate stocks to roll out those many vehicles. There is lot of activity in Honda’s 3 factory units, and before stepping into third factory, the company formulated methods to move its products to match the huge demand and as a result about 13,200 vehicles were manufactured on a monthly basis. Honda built a third plant to accommodate the huge queue for the City and from its two factories the production output was 440 vehicles on a monthly basis. The company has now established a fully fledged manufacturing unit at its established Tapukara unit.

2014 is an exciting period for Honda car fans; the excitement does not end with the new City. The other interesting launches are Mobilio multipurpose vehicle and Vezel SUV. It is interesting to learn that there is the buzz about Honda launching a diesel Brio hatch, and most people would expect the company to use the same iDTEC engine used in Amaze and City. As mentioned earlier Honda’s first diesel venture was Amaze and the aftermath effect was filled with incredible sales, the same formula is used in new City and Mobilio MPV. It would be exciting to view the sale portfolio of Mobilio MPV and City post launch, and if the tale is again a string of enormous successes then let’s hope a new diesel Brio hatch arrives.