Honda builds its 200th dealership outlet in India

Honda Cars India has developed a vast product expansion base; the company has made enormous market share gains over the past two years, which is a creditable milestone where many other established firm struggled to fight the fragile macro-economy.

The enormous success gained by the company over the past couple of years, has facilitated it to strengthen its dealership outlet capacity with the establishment of its 200^th dealership unit in Secunderabad. The inauguration was conducted by the CEO and President of Honda Cars India, Hironori Kanayama. The new dealership is a vast establishment, spread across 58,000 sq ft acreage. It has an Auto Terrace, where the company has developed a one stop exchange and pre-owned car unit and there is a Honda Assure unit for customers can browse through all the insurance policies offered.

Addressing the gathering on the event, Kanayama said, ‘’we are proud of our product expansion efforts that has enabled us to built the 200^th outlet in India. We hope to continue to launch many more dealerships in the future and our aim is to construct 3, 00,000 units by 2017 March. Along with our enterprise expansion strategy in the Indian automobile market, we desire to launch products according to the needs and requirements of our customers and also provide them with top class service all over the country.

Honda now has 200 dealerships spread over 130 cities in the country, it is a creditable outcome, and the company plans to conquer greater heights and is keen to add an additional 30 to the list by end of the current financial year. The firm has established its product line up firmly even amidst the weakened auto market.

Since the period of 2013 April, Honda has been making month after month gains, during this period the firm launched Amaze compact sedan, garnished with a trendy body and best-in-segment 25.8kmpl mileage. It is a sub compact sedan with vast interior room. The selling features of the car are the first rate mileage and revolutionary i-DTEC diesel engine technology.

The company incorporated its proficient i-DTEC diesel engine technology into its all new Honda City, which is also an instant blockbuster. The diesel vehicle runs on a class performing mileage of 26kmpl. The other selling factors of the car are the revolutionary Exciting H design technology and vast and plush interior décor. Honda few months ago introduced its signature MPV car called Mobilio which also moves on the cutting-edge iDTEC diesel engine technology, and it also turned out to be a blockbuster hit in no time.

Honda has conquered what would have been analyzed to be impossible by auto analysts. It is a commendable moment to launch the 200^th dealership unit under the current pressurized economy circumstances. Ardent Honda fans can look forward to more moments of delight with the arrival of the new Jazz hatch, many people will remember the Jazz, it is a car that will resurface after long period.